Laura Schälchli, together with Finn Ramseier, Zelia Zadra, Ivo Müller and Heini Schwerzenbach are La Flor, one of the youngest chocolate manufacturers in Zurich. Their chocolate factory in Zurich is located in "Das Provisorium", an incubator for innovative and sustainable food start-ups. Here, La Flor processes cocoa beans in small batches. They roast and grind them in the stone mélangeur on site and completely free of additives.
The inspiration for the name was «Flor», a well-known black silk fabric that was produced in Zurich between the 14th and the 19th century. During this time the silk industry and its trade flourished here. Unfortunately, there is not much left of it: The Florhof, for example, near the old town. With its name, La Flor would like to create a connection to historical Zurich handicrafts. The shape of the bars and the art on the packaging also support this theme.